Enkanyisweni Church of Christ in Zion Creates Buzz on Social Media with Its Strong Digital Presence
Durban – In today’s world dominated by digital technology, Enkanyisweni Church of Christ in Zion (CCZ) emerges as a shining example of how faith-based organizations can effectively utilize social media and online platforms to share the message of God.
Founded in 1981 by the late Professor PDP Sithathu, Enkanyisweni CCZ has undergone remarkable transformation since its inception.
Starting from humble beginnings in Mtubatuba, Gunjaneni, the church has developed into a vibrant community with several branches in various regions.
“What distinguishes Enkanyisweni CCZ is its dedication to empowering the youth,” highlighted Pastor Sicelo Ngobese.
The church hosts a choir that excels in the Gospel music scene, with their recent album titled “Inyoka” garnering significant attention on social media.
This choir plays a crucial role in the ministry of Enkanyisweni CCZ, using music as a powerful tool to share their message of faith and hope.
Nonsikelelo Mlambo, a member of the youth choir at Enkanyisweni CCZ, expressed: “The church has a lively and energetic youth community, making our involvement in creating the latest album truly inspiring.”
By engaging the youth, the church not only imparts essential skills and experiences but also ensures that the message of faith and hope is handed down to future generations.
Recently, Enkanyisweni CCZ has fully embraced the digital era.
The church has established a robust online presence via its website and social media channels, making it easier to share their music, sermons, and community updates.
Nqubeko Zulu, a member of Enkanyisweni CCZ’s social media and marketing team, commented: “Our latest album, which is trending on various music platforms, reflects the success of our digital strategy.”
By harnessing the power of social media and online tools, Enkanyisweni CCZ has significantly broadened its reach.
“By empowering the youth and embracing the digital era, we ensure that the church’s message of faith and hope remains relevant for future generations,” Zulu added.
Their music, which blends traditional and contemporary styles, has resonated with audiences of different cultures and age groups, especially on TikTok.
Lucas Sithathu, the songwriter and choir director, explained: “The church’s online presence has allowed us to stay connected with individuals who may not be able to attend our in-person services.”
As Enkanyisweni CCZ explores the digital landscape, it is evident that the church is moving towards a bright future.
Choir leader Sbukelo Zulu stated: “With our commitment to sharing the message of faith and hope, along with our enthusiasm for new technologies and trends, the church will continue to have a positive impact on lives around the world.”
Enkanyisweni CCZ’s success in utilizing digital media to promote the Word of God underscores the church’s dedication to digital innovation.
