Apple Considering Google’s Gemini for Siri Revamp, According to Reports

Apple is falling behind in its attempts to transform Siri into an AI assistant that rivals the capabilities of competitors. With consumer patience waning, Apple is considering the option of using external technology instead of developing its own.

As reported by Bloomberg journalist and Apple expert Mark Gurman, Apple is exploring a potential collaboration with Google, its primary competitor in the smartphone market.

The company has previously approached OpenAI and Anthropic for discussions on integrating their technologies to improve Siri. Sources suggest that Google has begun creating a model that could function on Apple’s servers.

Apple is not expected to finalize a decision on a possible partner for the Siri revamp for several more weeks.